More about the words I sell...
You’re hard-working and truly enjoy what you do. But whether you’re running a business, leading a team, or managing a department, you’re busy. Waaay too busy to write copy that makes a meaningful difference.
Let my passion for writing help you through these offerings…
eCommerce
In addition to my apparel writing experience with Harley-Davidson, I’m adept at providing above- and below-the-fold content (product carousels, videos, product bullets, and descriptions) that adheres to SEO best practices and proper guidelines for major retailers like Amazon, Walmart, Target, Kroger, and MikMak.
Digital Marketing
From websites and email marketing to blogs, newsletters, and social media promotion, I can help you find the right words to help your business stand out and add more cha-ching to your bottom line.
Editing & Proofreading
Gonna fly my geek flag here because I get excited when I can polish up messy, clunky, writing and spot content mistakes. Complex technical feature articles, sell sheets, catalog pages, digital ads…Let me get after it for you.
Collateral
This is considered an old-school medium, but it’s still prevalent and useful in many industries. Rely on my decades of expertise to help you create pieces that make a positive impact.
Naming/Tagline Development
What’s in a name or tagline can make or break your objectives. Depend on me, because your success depends on messaging that reflects the essence of what you do in a way that truly resonates with your audience.
Leftovers
This covers any writing that doesn’t fit into the typical project boxes. Museum display copy, bathroom stall adds, packaging copy, SMS texts …In addition to crafting the right words, I’ve also taught writing and marketing seminars.
“I have worked with Rochelle for several years, and her innate ability to untangle my clauses, recast my metaphors, and eliminate my word fluff, all while retaining my voice has transformed my articles, presentations, and reports with a professional touch. Rochelle also has the uncanny ability to put complex paragraphs on intricate topics on a straighter path to crisp conclusion. Her suggestions, corrections, and objections have made me a better writer. I can wholeheartedly recommend Rochelle as a world-class editor and proofer.”
Mark Campbell | Chief Innovation Officer, EVOTEK, Inc.
